To get the most out of your perfume, knowing how to wear it properly is the key!
The first thing is to ensure that your skin is well hydrated or moisturised as the natural oils in your skin allows for better retention of the fragrance.
Pulse points such as the neck or wrists which emanate heat are perfect areas for perfume application.
Once the fragrance has been applied, it’s important not to rub your wrists together, rather dab gently. This ensures that the top notes don’t evaporate or fade too quickly.
Finally, is the storage of your perfume. Light and heat can actually break down the fragrance; therefore all perfumes should be kept in a cool, dark place away from direct sunlight in a place such as your bathroom cabinet or even wardrobe for optimal longevity.